Jeff Coyle

Listen up. Seriously. Because if you’re in content creation or editorial, you'll want to hear this. I'm about to drop some knowledge that could change the game. Real Talk: AI in Journalism Ever heard of The Washington Post’s AI technology, Heliograf? In 2016, it generated around 300 reports on the Rio Olympics. The kicker? According to an internal study, these automated reports brought in more than 500,000 additional readers! That's the power of AI in editorial. Who's Jeffrey Coyle? Now that you're hooked, meet our guest, Jeffrey Coyle. He's a guru combining AI with editorial strategies and is here to share some golden nuggets. Why You Should Care About AI Still skeptical? A McKinsey report revealed that companies that integrate AI into their workflows see an average 10-15% increase in productivity. Yes, it's real, and yes, it's revolutionary. The Pillars of AI-Driven Editorial Excellence Jeffrey breaks it down for us: - Quality Over Quantity: AI helps you figure out what content works. - Automated Proofreading: Tools like Grammarly are becoming more advanced, offering suggestions that almost feel like they’re from a human editor. - Personalization: AI can analyze user behavior and offer real-time editorial adjustments, like suggesting related articles that users will likely click on. FAQs - How does AI fit into the editorial world? Think of it as your ultra-efficient assistant. It helps you churn out high-quality work quickly. - Is AI going to replace editors? No way! AI is about assistance, not replacement. You’re the boss; AI is just the tool. - What’s the most significant benefit of using AI? Efficiency and personalization, hands down. Imagine reaching your target audience in a more impactful way than ever before. - Are there any drawbacks? Sure, like anything, AI isn’t perfect. It can make errors that a human editor wouldn't, but it’s improving daily. - How do I start incorporating AI? Start small. Experiment with automated proofreading or content suggestions, then gradually scale up. - Is AI expensive? Costs vary, but there are budget-friendly options out there. - How will AI impact freelance writers and editors? If anything, it makes you more valuable. You’ll be able to focus on the creative aspects of content while AI handles the grunt work. - What's the future of AI in editorial? AI is poised to become more intuitive and personalized, offering actionable insights and suggestions tailored to individual writing styles and preferences. - Where can I learn more? You're lucky because Jeffrey goes deep into these topics in today’s episode. So there it is. A sneak peek into the future of editorial, courtesy of Jeffrey Coyle. And trust me, you won’t want to miss this. Hit that play button, and let’s dive in! [yt-video vid="JtbFAzrLwGQ" title="Mastering Editorial Excellence in an AI World with Jeffrey Coyle" img="https://unmiss.com/wp-content/uploads/2023/09/Mastering-Editorial-Excellence-in-an-AI-World.png" desc=" Real Talk: AI in Journalism Ever heard of The Washington Post’s AI technology, Heliograf? In 2016, it generated around 300 reports on the Rio Olympics. The kicker? According to an internal study, these automated reports brought in more than 500,000 additional readers! That's the power of AI in editorial. Who's Jeffrey Coyle? Now that you're hooked, meet our guest, Jeffrey Coyle. He's a guru combining AI with editorial strategies and is here to share some golden nuggets. Why You Should Care About AI Still skeptical? A McKinsey report revealed that companies that integrate AI into their workflows see an average 10-15% increase in productivity. Yes, it's real, and yes, it's revolutionary. The Pillars of AI-Driven Editorial Excellence Jeffrey breaks it down for us: - Quality Over Quantity: AI helps you figure out what content works. - Automated Proofreading: Tools like Grammarly are becoming more advanced, offering suggestions that almost feel like they’re from a human editor. - Personalization: AI can analyze user behavior and offer real-time editorial adjustments, like suggesting related articles that users will likely click on. - How does AI fit into the editorial world? Think of it as your ultra-efficient assistant. It helps you churn out high-quality work quickly. - Is AI going to replace editors? No way! AI is about assistance, not replacement. You’re the boss; AI is just the tool. - What’s the most significant benefit of using AI? Efficiency and personalization, hands down. Imagine reaching your target audience in a more impactful way than ever before. - Are there any drawbacks? Sure, like anything, AI isn’t perfect. It can make errors that a human editor wouldn't, but it’s improving daily. - How do I start incorporating AI? Start small. Experiment with automated proofreading or content suggestions, then gradually scale up. - Is AI expensive? Costs vary, but there are budget-friendly options out there. - How will AI impact freelance writers and editors? If anything, it makes you more valuable. You’ll be able to focus on the creative aspects of content while AI handles the grunt work. - What's the future of AI in editorial? AI is poised to become more intuitive and personalized, offering actionable insights and suggestions tailored to individual writing styles and preferences. - Where can I learn more? You're lucky because Jeffrey goes deep into these topics in today’s episode. So there it is. A sneak peek into the future of editorial, courtesy of Jeffrey Coyle. And trust me, you won’t want to miss this. Hit that play button, and let’s dive in! " upload="2023-09-12" duration="PT00H55M02S" shadow="1" lazy="1"] Learn more about Jeffrey Coyle following resources: Website: https://www.marketmuse.com/ LinkedIn: https://www.linkedin.com/in/jeffcoyle/ Twitter: https://twitter.com/jeffrey_coyle

In this thought-provoking episode of the Unmiss Podcast, we are joined by Jeff Coyle, a cross-disciplined, data-driven inbound marketing executive with over 20 years of experience. Jeff shares his insights on how to effectively integrate Artificial Intelligence (AI) with content strategy to drive business growth and stay ahead of the competition.

Throughout the episode, Jeff discusses the transformative power of AI in content marketing and its potential to revolutionize the way businesses create, manage, and optimize their content strategies.

We delve into the following key questions with Jeff Coyle:

1. How did you get started in inbound marketing and what led you to focus on content strategy and AI?
2. What are the main challenges businesses face when trying to unite their content strategies with AI technologies?
3. How can AI help marketers create more engaging, relevant, and personalized content for their target audiences?
4. What role does AI play in optimizing content for SEO and maximizing its impact on search rankings?
5. Can you provide examples of successful AI-driven content marketing campaigns or strategies you've worked on?
6. How can businesses get started with integrating AI into their content strategies, and what tools or platforms do you recommend?
7. What do you envision for the future of AI in content marketing, and how can companies stay ahead of the curve?

In conclusion, Jeff Coyle's expertise sheds light on the immense potential of combining AI with content strategy to achieve better results and drive business growth. By leveraging AI, marketers can create more effective content, optimize it for search engines, and deliver a more personalized experience to their audiences.

Don't miss this enlightening episode with Jeff Coyle, as he reveals the secrets to uniting content strategy with AI and staying at the forefront of the ever-evolving content marketing landscape. Embrace the power of AI and redefine your content strategy to achieve unparalleled success.

[yt-video vid="nJx2i5ZT2tU" title="Jeff Coyle: Uniting Content Strategy with AI" img="https://unmiss.com/wp-content/uploads/2023/05/uniting-content-strategy-with-ai.png" desc="

In this thought-provoking episode of the Unmiss Podcast, we are joined by Jeff Coyle, a cross-disciplined, data-driven inbound marketing executive with over 20 years of experience. Jeff shares his insights on how to effectively integrate Artificial Intelligence (AI) with content strategy to drive business growth and stay ahead of the competition. Throughout the episode, Jeff discusses the transformative power of AI in content marketing and its potential to revolutionize the way businesses create, manage, and optimize their content strategies. We delve into the following key questions with Jeff Coyle: 1. How did you get started in inbound marketing and what led you to focus on content strategy and AI? 2. What are the main challenges businesses face when trying to unite their content strategies with AI technologies? 3. How can AI help marketers create more engaging, relevant, and personalized content for their target audiences? 4. What role does AI play in optimizing content for SEO and maximizing its impact on search rankings? 5. Can you provide examples of successful AI-driven content marketing campaigns or strategies you've worked on? 6. How can businesses get started with integrating AI into their content strategies, and what tools or platforms do you recommend? 7. What do you envision for the future of AI in content marketing, and how can companies stay ahead of the curve? In conclusion, Jeff Coyle's expertise sheds light on the immense potential of combining AI with content strategy to achieve better results and drive business growth. By leveraging AI, marketers can create more effective content, optimize it for search engines, and deliver a more personalized experience to their audiences. Don't miss this enlightening episode with Jeff Coyle, as he reveals the secrets to uniting content strategy with AI and staying at the forefront of the ever-evolving content marketing landscape. Embrace the power of AI and redefine your content strategy to achieve unparalleled success

" upload="2023-05-02" duration="PT00H38M34S" shadow="1" lazy="1"] Learn more about Jeff Coyle on the following resources: Website: https://www.marketmuse.com/ Linkedin: https://www.linkedin.com/in/jeffcoyle/ Twitter: https://twitter.com/jeffrey_coyle

AI is not only for big tech companies. Content creators at any level actively use them. It’s a must-have if you want to overcome competitors and save your time. Jeff Coyle shares his valuable insights on how to use them in SEO. Listen/watch the whole episode to learn more. SEOs need to keep up with the current trends and understand how they can use AI tools. These tools are important as they provide additional ways to analyze and understand content that is ranking in search engine results pages (SERPs). Previously, sites would rank due to the company following certain rules or strategies that drove traffic. However, now sites rank based on what users are searching for. Some of the best AI tools for SEO today are Google’s Rankbrain tool and artificial intelligence for web search rankings. These algorithms use artificial intelligence algorithms provided by Google called machine learning techniques. These help them identify slight differences in content on the web in order to find what users are looking for. The SEO of today may hike up your ranking substantially and lead to a large number of hit traffic. There are a few SEO tools that you can access through a web browser. The large tools in the market are all working deeply with iterations, data analysis, and AI. Some of these tools can be accessed on their sites with an active monthly subscription whereas some of them don‘t charge any membership costs whatsoever. Integrating AI into SERPS improves Organic Search Engine Optimization by -producing “fictitious keyword phrases” using historical search engine data and autocomplete queries in Bing to create content for search user intent within one minute so that you can conquer high competition fields -filtering hundreds or logs per minute about which keywords matter for what country and then plotting them in. The Time magazine called AI the “profound technology of our time”. The impact this revolutionary technology is expected to have on SEO should not be underestimated. The role of AI in playing a part in optimizing a website has been growing gradually during the last few years and is still an ongoing process. We should not expect an all-powerful algorithm that can solve all SEO challenges, but we are instead beginning to see clear evidence of how useful AI tools can be. Learn more about Jeff Coyle on the following resources: Website: https://www.marketmuse.com/ Linkedin: https://twitter.com/jeffrey_coyle