5 Tips How to Create a Social Media Portfolio 2021 (Full Guide)
A strong social media presence is important.
There are two main reasons:
- 70% of customers don’t buy from brands if they don’t engage with them on social media.
- Over three billion people are on social media.
In this article, I’ll share practical advice on how to build a portfolio on social media.
77. How To Manage Products with Chetana Desai
Anatolii Ulitovskyi, Chetana Desai27.11.2021
You might have a lot of products.
How to choose priorities and manage them.
Chetana Desai shares her valuable insights.
She is creative by Heart, pragmatic by the brain, and Tech-Biz leader by Experience & Education! ™️
She is Senior Product Manager at Microsoft and Founder and Host at Gritty Serendipity.
As a lead PM member of the FastTrack for Azure PM team, helped build out the program from the ground up primarily aimed at enabling Independent Software Vendors (ISVs) and Startups across industries to be successful on the Azure platform through deep technical advisory and partnership.
You can listen to her podcast on any of your favorite podcast platforms - Apple (iTunes), Spotify, Google, and many more.
Learn more about Chetana Desai on the following resources:
Linkedin: https://www.linkedin.com/in/chetanadesai/
What Is Copywriting: Definition & 3 Tips of Writing (Tutorial 2021)
I hated copywriting.
In school, university, my first jobs.
Today I love copywriting.
What’s happened?
Let me share my story.
76. How To Find Great Employees with Amanda Beth Normine
Anatolii Ulitovskyi, Amanda Beth Normine26.11.2021
Struggle to find the right employees?
So, change methods.
Amanda Beth Normine shares her valuable insights.
She is a managing partner at Normine Lombard.
Amanda cut her teeth in the housewares industry and worked for 7 years at a well-established contingency firm serving consumer goods which spanned the entire product space.
She decided to take the leap to create Normine Lombard to facilitate her passion for lifestyle products and innovation.
Amanda has three children, all boys, and a husband that counts as her fourth child.
She lives in the outskirts of Portland on a wildlife reserve.
The location is ideal given her passion for nature and her kid’s love for bringing home anything muddy, and/ or wiggling and slimy.
Amanda is a very active member in her community and serves as the Vice Chair of SHEDCO, St Helens Economic Development Corporation, Board of Directors.
Learn more about Amanda Beth Normine on the following resources:
Website: http://normine-lombard.com/
Linkedin: https://www.linkedin.com/in/amandanormine/
What Is Marketing Research in 2020? (Examples & Full Guide)
Marketing research leads you in the right direction.
99,7% of all online projects fail.
They use generic (non-working) methods.
Do you want to succeed?
Then read the whole article.
75. How To Optimize for SEO with Trevor Stolber
Anatolii Ulitovskyi, Trevor Stolber25.11.2021
How to optimize for SEO?
Trevor Stolber shares his valuable insights.
He has been doing SEO for over 20 years, basically ever since there have been search engines he has been doing SEO.
He loves seeing how the industry has evolved and what people do to try and game Google.
His strategy has always been data driven and on sound fundamentals, lasting the test of time.
Learn more about Trevor Stolber on the following resources:
Website: https://stolber.com/
Linkedin: https://www.linkedin.com/in/trevor-stolber/
Should I Trademark Or Copyright My Logo? (All Advantages/Disadvantages 2021)
17.06.2021
No law forces you to trademark or copyright your logo.
So, you don't need to worry about legal issues.
That's it. Can we stop here? No way.
It's not simple as it sounds because of your competitors.
Let’s dive in.
74. How To Sell More For Startups with Ryan McCotter
Anatolii Ulitovskyi, Ryan McCotter24.11.2021
Wanna sell more?
Ryan McCotter shares his valuable insights.
He is an experienced account executive with a demonstrated history of working in the Software industry at Tenacity.
Skilled in Business Planning, Sales, Management, Marketing Strategy, and Digital Marketing, Account Management.
Strong sales professional with a Bachelor's degree focused in History/Political Science/Philosophy from Rutgers University.
First Sales Hire Immediately following Seed-Round Funding.
Tenacity is a cloud solution to increase visibility to cloud assets, regain and remain in constant compliance, and uncover costs and savings within your cloud infrastructure.
Tenacity pays for itself with the cost piece alone for most customers, which makes his job a great one!
Learn more about Ryan McCotter on the following resources:
Website: https://www.tenacitycloud.com/
Linkedin: https://www.linkedin.com/in/ryan-mccotter/
Where Do I Rank On Google? (Use 5 SEO Free Tools)
07.10.2021
You might search your keywords on Google.
It's time-consuming.
Even worse, the getting data is inaccurate.
Read the whole article to learn a fast way.
73. How To Create Brand Awareness With Megan Cunningham
Anatolii Ulitovskyi, Megan Cunningham23.11.2021
Many new startups appeal.
A tiny percent of them are growing.
How to increase the growth with your story?
Megan Cunningham shares her valuable insights.
She founded Magnet Media 20 yrs ago as a pioneer in brand storytelling.
Magnet’s mission is to tell stories that matter.
Magnet believes that the best way to drive measurable growth outcomes is to use storytelling and data.
Clients include: Google, Adobe, Chase, Airbnb, IBM, Goldman Sachs, CitiGroup, HarperCollins, The TED Talks, Politico, Blackrock, YouTube, MIT Tech Press, and more.
As an industry leader, Megan’s been featured in The New York Times, The Huffington Post, CNN Business and Forbes.
She’s spoken at The Sundance Film Festival, The Tribeca Film Institute, The Wharton School of Business, The NYU Stern School of Business, CES, NAB, SxSW and was the keynote speaker at The NewTV Kongress in Hamburg, Germany and the Stareable Festival 2019 in Williamsburg, Brooklyn.
She was recognized by Cynopsis as a Top Women in Digital and is the author of The Art of the Documentary, in its 2nd edition.
From its inception, Magnet Media has been dedicated to diversity and inclusion in the media industry.
Megan mentors 2 groups: female directors via Chicken & Egg Pictures and female founders, through Rent the Runway’s Project Entrepreneur.
Megan has also served as a mentor at The MacArthur Institute’s Producer’s Institute at The Bay Area Video Coalition, and been a board member of both Global Giving and New York Women in Film & TV, as well as a NYWIFT Power Player.
She completed the Punch Sulzberger Fellowship at the Columbia School of Journalism, and is a graduate of Swarthmore College.
She’s also a founding partner of Marketers that Matter, the Forbes Agency Council, and is a Founding Member of CHIEF.
Learn more about Megan Cunningham on the following resources:
Website: https://magnetmediafilms.com/
Linkedin: https://www.linkedin.com/in/megancunningham/
7 Simple SEO Tips for Beginners (SEO Is Not What You Think)
In my SEO agency, I often interview new candidates for a job.
What I’ve noticed is that beginners often have better potential to start providing more effective SEO than experienced specialists.
Why is this?
Let me explain.
72. Express Your Creativity with Ipek Williamson
Anatolii Ulitovskyi, Ipek Williamson22.11.2021
Manual jobs are dying.
AI and robots will replace it soon.
Creativity is the best way to go.
How to develop these skills?
Ipek Williamson shares her valuable insights.
She is an Insight Coach.
She helps you connect with your confident self and authentically express your creativity.
How does she make this happen?
By providing you with powerful coaching experiences while also offering you one or more magical tools she has under her belt, depending on your needs and circumstances.
Such as Ikigai, Ho`oponopono, Breath Framework™, Mind Mastery, Positive Intelligence, The Silva Method, "Re-creator" Program™ (Exclusively for Executive Assistants), and more.
She has worked with countless clients.
From Sydney to New York City, Johannesburg to Amsterdam, and places in-between.
Learn more about Ipek Williamson on the following resources:
Linkedin: https://www.linkedin.com/in/ipekwilliamson/
6 Steps to Dominate on Social Media for Beginners (Only Free & Organically)
I registered my social media accounts too late.
I couldn't get even ten followers on one social media platform a few months.
Paid ads didn't help me.
After a lot of learning and testing, I found six ways to get thousands of followers a month.
The best part is coming.
71. How To Manage People Remotely with Teresa Wornstaff
Anatolii Ulitovskyi, Teresa Wornstaff19.11.2021
Wanna get the same productivity with remote employees.
Learn how to do it the correct way.
Teresa Wornstaff shares her valuable insights.
She has been on both sides of the management table.
As an employee, she worked for managers who simply didn’t understand how to lead, empower, communicate and collaborate.
As a manager, she developed her leadership skills and drew from her teams the absolute best they could offer!
Learning and skill development occurred over many years, countless resources, and lots of introspection.
Her work as a Collaborative Leadership Advisor is the culmination of all of her experiences.
She works with Mid-level manager to executives: fortune 100 to small entrepreneurs.
You will develop skills in the areas of:
Self Empowerment: To know thyself is the beginning of wisdom.
Communication: How to effectively communicate to your audience and how to actively listen.
Collaboration: How to get the best out of your team through empowerment and collaboration.
Strategy: Translate all you have learned into actions that garner results.
Learn more about Teresa Wornstaff on the following resources:
Website: https://teresawornstaff.com/
Linkedin: https://www.linkedin.com/in/teresa-wornstaff/
Why You Don’t Need SEO in 2020 (Do It Instead)
I’m an SEO expert with 8 years of experience.
It sounds weird that an SEO specialist doesn’t recommend SEO.
You might think that my heading is misleading? - It’s not.
In this article, I’ll show you new promotional methods that I use myself.
70. How To Grow eCommerce Businesses with Dale Harper
Anatolii Ulitovskyi, Dale Harper18.11.2021
Brands wanna sell.
Because sales are fuel to develop and innovate.
How to do it?
Dale Harper shares his valuable insights.
He is an analytical digital marketer who has two years of agency experience using both paid and organic marketing strategies.
He has helped multiple new eCommerce and service companies scale from $0 to over $200,000 in revenue in 12 months while staying profitable.
His expertise will benefit young businesses looking to profitably scale their revenue.
He has experience with Facebook Ads, Google Ads, LinkedIn Ads, SEO, and Conversion rate optimization (CRO).
He is trying to expand his marketing skillset each day.
If you're a small business owner that needs help navigating the digital marketing landscape please reach out to him.
He is always open to chatting and helping you work through your problems.
He promises his main intention is to help you not to sell you something.
Learn more about Dale Harper on the following resources:
Linkedin: https://www.linkedin.com/in/dale-harper-jr/
How to Create a Twitter Account: Step-by-Step Tutorial
Twitter is an extremely important part of social media.
Your influence is estimated on the number of followers you have.
Only a small percentage of Twitter users have millions of followers - the rest of us have a few hundred or less.
How to create a Twitter account that compels people to follow you - read on.
69. How To Set Up The Right Goals With Jahmar Gale
Anatolii Ulitovskyi, Jahmar Gale17.11.2021
Most projects fail because of chasing the wrong goals.
They try to copy competitors.
Skip it.
Jahmar Gale shares his valuable insights.
He is a Certified Scrum Master (CSM) with proven servant leadership and analytical skills.
He has experience in facilitating and coaching multiple software development & marketing teams.
He is very goal oriented and deadline-driven.
Core Competencies include:
- Agile methodologies
- Microsoft Office and Google Suite
- Data Analytics
- Software Development Life Cycle
Learn more about Jahmar Gale on the following resources:
Linkedin: https://www.linkedin.com/in/jahmargale/
4 Types of Consumer Products: Definition & Marketing
Consumer products are divided into 4 types:
- Convenience;
- Shopping;
- Specialty;
- Unsought.
Each type of consumer product has its own product features.
As a result, customers differ in the way they buy various products.
68. How To Create Social Media Strategy With Neal Schaffer
Anatolii Ulitovskyi, Neal Schaffer16.11.2021
Social media is overwhelmed.
How to get results?
Neal Schaffer shares his valuable insights.
He helps businesses through their digital transformation of sales and marketing through consulting, training, and helping enterprises large and small develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives.
One way in which he does so is through my marketing agency PDCA Social.
Specialties of the agency include:
- helping Japanese companies with North American and English-speaking digital and social media marketing (all communication done in Japanese)
- social media marketing strategy creation and revision (for larger businesses)
- private as well as onsite social media consulting & coaching (for smaller businesses)
- managing influencer marketing programs
- social media campaign management
- content creation
- social selling training
He also teaches digital media to executives at Rutgers Business School, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland).
Fluent in Japanese and Mandarin Chinese, he has been invited to speak about digital media on four continents in a dozen countries.
Some of his popular speaking topics are on:
- influencer marketing
- social selling
- digital transformation of sales and marketing
- social media strategy & ROI
- content marketing
He is also the author of 3 books on social media, including Maximize Your Social (Wiley), and on March 17, 2020, will publish The Age of Influence (HarperCollins Leadership), on educating the market on the why and how every business should leverage the potential of influencer marketing.
He also has a podcast called Maximize Your Social Influence where he presents his views on all things social and digital.
He lives in Irvine, California but he also frequently travels to Japan as well as throughout North America and Europe for speaking.
Learn more about Neal Schaffer on the following resources:
Website: https://nealschaffer.com
Twitter: https://twitter.com/NealSchaffer
Linkedin: https://www.linkedin.com/in/nealschaffer/
Book (Amazon): https://www.amazon.com/Neal-Schaffer/e/B002R440WQ?ref_=dbs_p_pbk_r00_abau_000000
