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Anatolii Anatolii
1152 premium videos, podcasts and articles at your fingertips
53 posts
825 podcasts
257 videos
17 webinars

How to Double SEO Traffic with High CTR

I got a client who couldn’t grow own results for 3 years! Nothing could help him out, even a lot of money. Yeah, he invested in SEO and content creation +100K monthly. His team did all best SEO practices: High-quality content Relevant topics Regular updates Technical optimization Link building. Is it something familiar for you?…

Anatolii Ulitovskyi
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How to Create the Right SEO Strategy to Sell Products

Anatolii Ulitovskyi
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AI in SEO: Driving Traffic with Smarter Strategy (#827)
When Xponent21 leaned into AI‑driven search optimization, they made a bold move: instead of slow, incremental tactics, they launched a rapid-fire content cluster aimed at AI search platforms like Perplexity, ChatGPT, and Google AI Overviews. Within a year, they achieved an astonishing 4,162 % increase in organic search visibility. That level of growth mirrors other AI‑SEO successes: one agency boosted a client’s monthly AI referral traffic by 2,300 % and secured visibility for 90 keywords in AI Overviews. Across industries, AI‑powered SEO campaigns have delivered up to 45 % more organic traffic and 38 % higher conversion rates, while two-thirds of businesses report revenue growth of 25 % or more after adopting AI in their SEO workflows . We discuss: -How can brands structure AI-optimized content to dominate generative search platforms? -What does scaling ROI-driven SEO look like when dealing with millions of pages? -Which AI tools and frameworks make SEO workflows smarter and faster? -How do you measure impact when AI search platforms (like Google AI Overviews or ChatGPT) increasingly bypass traditional clicks? An insightful conversation on practical AI in SEO—with real examples of explosive growth, smart strategies, and measurable impact. Learn how to shape content for AI visibility and build SEO that performs in today’s generative search landscape.

AI in SEO: Driving Traffic with Smarter Strategy (#827)

Anatolii Ulitovskyi, Nik Ranger

Artificial Intelligence in Journalism: A 2025 Case Study on the Changing Newsroom

Apple suspends AI news alerts, the New York Times launches Echo, and publishers sue Google. AI is rewriting journalism in 2025. Discover how newsrooms, jobs, and public trust are being transformed.

RH Fardin
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Grow Your Business with Relevant & Authoritative Backlinks

Anatolii Ulitovskyi
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Authentic Storytelling in Modern Marketing — With Guest Patrick De Pauw (#826)
Storytelling works. I’ve seen it firsthand—using stories consistently helped me grow my LinkedIn presence to more than 89,000 followers. But here’s the challenge: while audiences crave authentic stories, many companies still struggle to communicate in a way that feels human. That tension is exactly what we unpack in this episode. Joining me is Patrick De Pauw, a marketer who has witnessed every stage of the industry’s evolution—from flyers and fax machines to social platforms and digital storytelling. Patrick believes that authentic communication is the only kind that creates lasting impact, and he’s built his business on helping organizations embrace it. In this conversation, he brings real-world lessons and sharp insights that any marketer, founder, or communicator can put into action. Here’s what you’ll learn in this episode: -Why authentic communication is so hard for companies (and why audiences see through the lack of it instantly). -How to adapt storytelling across channels, whether it’s LinkedIn, websites, or emerging AI platforms. -The role of technology vs. the essence of communication—and why tools change but the core remains human. -Practical frameworks for telling stories that engage people instead of blending into the noise. -Patrick’s perspective on the future of brand storytelling in an AI-driven marketing landscape. This isn’t about fluffy slogans or marketing clichés. It’s about facing the reality that in 2025, people trust people—not logos, not campaigns, not generic AI output. Authentic stories told consistently and with purpose are the single strongest lever for growth. Stick around until the end, because Patrick shares actionable ways to evaluate your current communication, spot where authenticity is missing, and shift toward stories that truly resonate. Whether you’re growing a LinkedIn audience, running ads, or leading a company’s marketing strategy, this episode will give you clear, no-nonsense guidance on how to make your communication work harder by making it more human.

Authentic Storytelling in Modern Marketing — With Guest Patrick De Pauw (#826)

Anatolii Ulitovskyi, Patrick De Pauw

AI Music vs. Human Music: A 2025 Study on the Rise of AI in Music

Discover how AI is transforming music in 2025. This data-driven case study explores AI tools like Suno, Udio, and Stable Audio, viral hits like Heart on My Sleeve, and platform policies from Spotify and YouTube.

RH Fardin
116 views
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The SEO Future Belongs AI Automation with Human Drivers

Anatolii Ulitovskyi
2958 views
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SEO, Social Media, and Google Ads: Strategies That Still Work in 2025 (#825)
SEO, Social Media, and Google Ads: Strategies That Still Work in 2025 In 2007, when Facebook was still mostly for college students and Google Ads was called AdWords, Brandon Leibowitz was already helping businesses get found online. Over nearly two decades, he’s seen algorithm updates, social media trends, and ad platform overhauls—but the core principles of driving traffic and conversions have stayed remarkably consistent. His work has helped brands rank higher, generate more leads, and turn ad spend into measurable revenue growth – source: https://seooptimizers.com/podcast. In this episode of Unmiss, host Anatolii Ulitovskyi talks with Brandon about the tactics and strategies that still deliver results today, and how to adapt them for the fast-changing digital landscape. We discuss: -The most effective SEO practices that withstand algorithm updates -How to use social media for both brand awareness and conversions -The evolving role of Google Ads in a multi-platform marketing strategy -Balancing organic and paid campaigns for sustainable growth Brandon also shares practical tips for marketers and business owners: -Focus on creating content that solves real problems for your audience -Use data to refine and optimize campaigns across all channels -Don’t chase every trend—double down on what’s already working Whether you’re just starting in digital marketing or refining a mature strategy, this conversation will give you a clear, actionable view of what works now and how to prepare for what’s next.

SEO, Social Media, and Google Ads: Strategies That Still Work in 2025 (#825)

Anatolii Ulitovskyi, Brandon Leibowitz

AI in U.S. Classrooms 2025 | Adoption vs. Accountability in 50 States

Half of U.S. schools use AI. Only 1 in 4 follow federal rules. Explore adoption, bias risks, equity gaps, and privacy trends across 50 states.

RH Fardin
814 views
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How To Do Modern Link Building for AI Search (New SEO 2025)

Anatolii Ulitovskyi
983 views
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Why “Good Enough” Marketing is Killing Your Edge (and How Strategic Value Wins in the AI Era) (#824)
When you’re building something new, the easy path is always tempting: a quick campaign, a plug-and-play AI tool, or a recycled content formula that feels “good enough.” But here’s the catch—“good enough” might keep you in the game, yet it will never help you win it. I learned this the hard way while scaling Unmiss.com. In the early days, the market was already saturated with SEO tools—some bigger, some flashier, some with deeper pockets. Competing on features alone felt impossible. Instead, I focused on giving users what they actually valued: free limits for SEO AI tools that didn’t just check boxes but saved people hours every week. Tools that automated the boring parts while still delivering real quality. That decision—prioritizing value over “good enough”—helped me grow a loyal user base in record time. Now, AI has made it easier than ever to produce content, launch campaigns, and mimic competitors. But here’s the uncomfortable truth: if your marketing looks like everyone else’s, AI isn’t your advantage—it’s your enemy. We’ve entered an age where sameness spreads at lightning speed. The brands that stand out are not the ones doing everything faster or cheaper, but the ones building strategic value that can’t be copied overnight. That’s what this conversation is about. In this episode, I sit down with Andrew Schulkind, a marketing veteran who reached out to me to dive into the challenge of competing when the baseline has shifted. Together, we explore why businesses must stop obsessing over tactics that only deliver short-term wins and start asking: What can we provide that AI-generated “good enough” can never replace? This episode isn’t another hype-session about AI tools or productivity hacks. It’s a candid, sometimes controversial discussion about why “good enough” is the fastest road to irrelevance, and how a strategic value mindset can change the trajectory of your business. If you’ve ever felt stuck in the noise of me-too marketing, or wondered why your campaigns don’t move the needle despite doing “all the right things,” this episode will hit home. Because in today’s world, good enough is never enough.

Why “Good Enough” Marketing is Killing Your Edge (and How Strategic Value Wins in the AI Era) (#824)

Anatolii Ulitovskyi, Andrew Schulkind

AI in Fashion & Creative Design 2025: The Future of Style & Design

Fashion is no longer just about fabric; it’s about algorithms.

Discover in this 2025 case study how AI is powering generative design, virtual try-ons, and trend forecasting, while boosting profits for global brands.

RH Fardin
406 views
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How to Track AI Search Visibility (SEO & GEO 2025)

Anatolii Ulitovskyi
1373 views
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The Digital Marketer’s Role in the AI Era — Why a Jack of All Trades Will Survive (#823)
AI is fast. AI is everywhere. AI is rewriting how we work. When I started building the AI-powered SEO toolset at Unmiss.com, I didn’t focus on shiny features like keyword research. Instead, we doubled down on the essentials—website audits, CRO-focused meta tag scoring, content editing, and page speed analysis. AI made it possible to build and scale these features quickly, and the decision to offer free limits attracted marketers who needed real solutions. The result? We grew from 0 to more than 2,000 registered accounts in a short time. That growth showed me how much advantage comes when you mix product, growth, content, and AI into one toolkit. That’s also why I wanted Emanuel Petrescu on this episode. Emanuel is a digital marketer who knows how to adapt fast. He’s worked across SEO, content, and digital strategy—not locking himself into one lane, but instead connecting dots across disciplines. His approach matches the reality of today’s AI-driven landscape: the marketers who survive are the ones who can wear multiple hats, learn quickly, and integrate AI into practical workflows. Here’s what we break down in this conversation: -Why the “jack of all trades” approach is a strength in the AI paradigm. -The limits of AI in marketing—and where human judgment still wins. -How to integrate AI into core areas like website audits, CRO, meta tags, and content editing. -Where marketers should specialize vs. generalize to stay valuable. -Emanuel’s perspective on thriving in cross-functional roles instead of siloed ones. This is not hype—it’s the new normal. AI can generate reports, optimize speed, or even score your meta tags, but it can’t align strategy, connect the big picture, or earn user trust. That’s the real job of a modern digital marketer. Stay with us until the end—Emanuel shares practical advice on which skills to prioritize, how to position yourself for long-term success, and how to avoid being boxed into a role that AI could automate tomorrow. If you’re serious about marketing in the AI era, this episode will help you see the future clearly and prepare to stand out as a professional companies can’t replace.

The Digital Marketer’s Role in the AI Era — Why a Jack of All Trades Will Survive (#823)

Anatolii Ulitovskyi, Emanuel Petrescu

AI vs Human Influencers in 2025: A Case Study

Explore AI vs human influencers in 2025.

Compare ROI, trust, engagement, and future trends in this data-driven case study.

RH Fardin
813 views
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Supercharge Your Site with Unmiss Website Audit

RH Fardin
3311 views
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Backlink Strategies and Beating Copyright Trolling with AI (#822)
A SaaS company struggling with traffic turned things around by focusing purely on backlinks. They stopped chasing vanity metrics and instead built relationships, earned guest posts on niche blogs, and developed resources worth linking to. Within a year, their organic traffic doubled, and their authority score jumped. This wasn’t magic. It was a clear, consistent backlink strategy—the kind of work that still drives growth in SEO today. And this leads us straight to today’s conversation. Backlinks are still one of the most powerful ranking signals. Google has adjusted algorithms, added AI to search, and cracked down on spammy practices—but earning credible, relevant links remains the foundation for visibility. Without a backlink strategy, even great content often stays hidden. Tony has an interesting perspective on this. He has worked on backlink strategies, but also tackled something that’s becoming more common in digital marketing: copyright trolling. In his own journey, he used AI tools not just for link building, but also to fight back against unfair copyright claims. That’s a fascinating mix—because it shows how AI can empower creators and marketers in new ways. Here are some of the key points we’ll touch on today: -Why a backlink strategy is still essential in 2025. -How to build backlinks that are sustainable and Google-proof. -The risks of neglecting backlinks—even with strong on-page SEO. -How AI is changing the way we create, optimize, and even defend content. -Lessons from Tony’s experience using AI to beat copyright trolling. And of course, I’ve got some questions for Tony: -Tony, when you look at backlink strategies today, what’s changed the most compared to a few years ago? -How do you see AI helping marketers create smarter, more ethical backlink campaigns? -Can you walk us through your own experience with copyright trolling—and how AI helped you fight back? -What advice would you give to SEO professionals who worry about legal risks when publishing content? -And finally—where do you see the future of backlinks going as search engines get more AI-driven? I’m really looking forward to digging into this with Tony. This conversation is going to be packed with insights for anyone in digital marketing, SEO, or content creation.

Backlink Strategies and Beating Copyright Trolling with AI (#822)

Anatolii Ulitovskyi, Tony Peacock

Startups vs. Big Tech in 2025: A Study of Mission or Money in the AI Talent Wars

The race for artificial intelligence talent has become one of the defining battles of 2025. Startups and Big Tech are competing directly, each appealing to the same limited pool of engineers, researchers, and data scientists. Startups emphasize mission-driven work, creative freedom, and equity ownership, which appeals to those who want their contributions to have immediate…

RH Fardin
129 views
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How To Adapt to AI Search in 2025: GEO Is Slowly Replacing SEO

Anatolii Ulitovskyi
105 views
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AI SEO at a Crossroads with Jim Hedger (#821)
When HouseFresh, a small UK publisher focused on air purifier reviews, analyzed the impact of Google’s AI Overviews, they found their organic traffic had collapsed by more than 90%. Once thriving on search visibility, their articles were now summarized by AI without driving readers to the site. This story quickly became symbolic across the SEO community: even high-quality niche publishers could lose nearly all of their traffic overnight as AI changes the rules of discovery. Industry data shows over 60% of users now rely on AI-powered summaries or zero-click answers for part of their searches, while traditional organic clicks continue to decline. At the same time, technical SEO, structured data, and authentic content have become more important than ever for keeping visibility in an AI-first search world. In this episode of Unmiss, host Anatolii Ulitovskyi talks with Jim Hedger about the evolution of SEO, the rise of AI search, and what businesses must do to adapt. We discuss: -How the business of SEO has shifted over the last two decades -Which technical fundamentals still matter most today -How generative AI is changing search results and user behavior -The biggest risks and opportunities for businesses as AI reduces clicks -How agencies can adapt strategies to stay relevant -The balance between AI-driven efficiency and human-driven trust Summary: Jim Hedger shares sharp insights on where SEO is heading and how generative AI is changing the industry. This episode connects business strategy, technical foundations, and the realities of AI search—offering a clear-eyed look at what’s next for digital marketing.

AI SEO at a Crossroads with Jim Hedger (#821)

Anatolii Ulitovskyi, Jim Hedger

The AI Workforce Shift 2025: How AI Automation is Impacting Jobs in the US

AI is cutting jobs but fueling new demand. 2025 data shows which U.S. states and industries are most at risk and who’s hiring

RH Fardin
214 views
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Master Content Creation with Unmiss AI Editor

RH Fardin
141 views
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AI Search, Human Content, and the Future of Marketing with Branko Kral (#820)
When The New York Times sued OpenAI and Microsoft over copyright in December 2023, it wasn’t just a legal battle—it became a symbol of the tension between AI-driven answers and human-created content. The lawsuit underlined a critical shift: more people are getting information directly from AI chatbots, often without ever clicking through to the original publisher. For brands, this raises a tough question: how do you keep organic traffic and conversions alive when traditional SEO signals aren’t enough anymore? The numbers confirm this trend. More than 80% of users now rely on AI summaries, zero-click answers, or AI Overviews for quick information. For some industries, Google organic traffic has already dropped by 20–25% in just a year due to AI-driven results. At the same time, studies show that users trust first-hand, human-driven stories more than automated answers—especially in sensitive areas like health, finance, and personal growth. In this episode of Unmiss, host Anatolii Ulitovskyi talks with Branko Kral about the future of content, AI search, and purpose-driven marketing. We discuss: -What CMOs and marketing VPs should focus on when SEO doesn’t work the same anymore -How AI search differs from Google ranking and citing factors -What types of content only humans can still create that truly stand out -How to define quality in the age of AI, programmatic, and scaled publishing -Purpose-driven business as a way to future-proof careers in the AI era -The best and worst decisions Branko has seen in AI adoption across industries -Why users still find more value in human-driven insight over AI’s generic answers -Lessons from Branko’s own life: a week in full darkness, setting better career goals, and growing visibility with consistent LinkedIn posting Summary: Branko Kral shares a unique mix of industry insights, personal experiences, and forward-looking strategies. This episode is about more than SEO—it’s about redefining what authentic, human content means in an AI-dominated world.

AI Search, Human Content, and the Future of Marketing with Branko Kral (#820)

Anatolii Ulitovskyi, Branko Kral

UNmiss Study 2025: Global SEO & GEO Pricing

The SEO landscape is evolving fast. With the rise of Generative Engine Optimization (GEO) driven by platforms like ChatGPT, Google AIO, AI Mode, Perplexity, and Bing Copilot, traditional SEO is no longer the full picture. In 2025, successful digital visibility means optimizing not just for search engines, but for AI engines that summarize, synthesize, and…

Anatolii Ulitovskyi
646 views
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Stop Paying for Ahrefs and Semrush (Use Free Tools Instead)

Anatolii Ulitovskyi
210 views
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AI Strategy & Scale in SEO: A Real-World Success Story with Tom Winter (#819)
When boutique furniture brand Kouboo embraced AI search optimization, they didn't just tweak their SEO—they reimagined it. In a focused 7-day test, Kouboo achieved an impressive 53% visibility in ChatGPT and Perplexity results for high-intent prompts, ranking #1 among all competing brands. This rapid rise in AI-driven visibility showed how a targeted AI strategy can deliver standout search performance fast. Recent industry data supports the shift toward AI-first visibility. About 80% of consumers rely on zero-click search results—AI-generated summaries that deliver answers without requiring clicks—for at least 40% of their queries, leading to a 15–25% drop in traditional organic traffic. Additionally, early movers like Athena, Profound, and Scrunch AI are rapidly gaining traction—offering tools to help brands shape how they're represented in AI-generated responses. In this episode of Unmiss, host Anatolii Ulitovskyi talks with Tom Winter about what it really takes to design and scale an AI-driven SEO strategy. We discuss: -What does a scalable AI-SEO strategy look like when targeting conversational search platforms? -How can brands optimize structure, FAQs, and context to rank well in AI-generated answers? -Which visibility metrics matter most in a “zero-click” world dominated by AI summaries? -How can businesses adapt content to win presence in generative search without sacrificing brand trust or accuracy? Summary: Tom Winter shares insights on scaling SEO with AI—combining real-world case studies with strategic frameworks. This conversation is packed with practical advice for brands that want to win visibility in the AI-first search era.

AI Strategy & Scale in SEO: A Real-World Success Story with Tom Winter (#819)

Anatolii Ulitovskyi, Tom Winter

How To Show Your Brand to Customers Daily (Effective Methods 2025)

Old digital marketing channels are extremely expensive. It doesn’t matter paid marketing or organic reach, the average prices for these services can’t get bring ROI back if customers don’t see your marketing messages over 7 times. It’s tough to convince customers to change their hard-earned money with your products from one attempt. That is why…

Anatolii Ulitovskyi
440 views
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Unmiss Extension – Your One-Click SEO and Content Audit Assistant!

RH Fardin
195 views
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Monetizing Your Audience: Funnels That Turn Followers into Revenue (#818)
Monetizing Your Audience: Funnels That Turn Followers into Revenue When we launched SEO AI tools and a Chrome extension on unmiss.com, the goal wasn’t just to get traffic—it was to build a real audience we could nurture. By adding a strong call to action at the very top of the tools and extension, we grew an email list of over 2,000 people and attracted thousands of Chrome extension subscribers. This wasn’t about spending big on ads; it was about creating something valuable and making it easy for people to stay connected. In this episode of Unmiss, host Anatolii Ulitovskyi talks with John Ainsworth about how to make more money from your existing audience through great funnels. John explains how to turn a growing list and engaged subscribers into consistent revenue for courses, memberships, and other digital products. We discuss: -How to grow an email list from your existing audience -Running email marketing campaigns that sell without feeling spammy -Building funnels that naturally lead to conversions -Turning free tool users or subscribers into paying customers John also shares actionable tips: -Use valuable lead magnets that align with what your audience already wants -Segment your email list to deliver the most relevant offers -Design your funnel so each step builds trust and interest If you already have people engaging with your content, tools, or products, this episode will show you how to build the kind of funnel that converts attention into long-term revenue.

Monetizing Your Audience: Funnels That Turn Followers into Revenue (#818)

Anatolii Ulitovskyi, John Ainsworth
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