Mastering Organic Traffic & Content Marketing (#717)

Anatolii Ulitovskyi, Grant Simmons
Mastering Organic Traffic & Content Marketing (#717)
Duration: 54:30
Believe you can because you can!
Believe you can because you can!
Mastering Organic Traffic & Content Marketing (#717)

Organic growth.

It’s the holy grail for any digital agency.

But how exactly is it achieved?

Let’s talk about Evernote.

A note-taking app that became a global sensation.

Their strategy?

Valuable, SEO-optimized content that solved real problems.

The result?

A massive surge in organic traffic and a loyal user base.

Now, on the latest episode of UNmiss, I, Anatolii Ulitovskyi, am joined by Grant Simmons.

Grant is a maestro in crafting strategies for organic traffic and content marketing.

He’s here to share his profound insights.

But first, let’s look at some compelling data.

According to HubSpot, 70% of marketers actively invest in content marketing.


Because it works.

Content marketing gets three times more leads than paid search advertising.

That’s a statistic from the Content Marketing Institute.

And when it comes to organic search, the numbers are just as impressive.

BrightEdge Research found that organic search drives 53% of website traffic.

This is the power of organic digital strategies.

So, what’s the secret?

Engaging, valuable content.

Content that speaks directly to your audience’s needs.

In our podcast, Grant unveils how to do just that.

He emphasizes the synergy between content and SEO.

It’s not just about keywords.

It’s about understanding your audience.

We are delivering content that resonates.

Content that educates, informs, or entertains.

Grant’s experience is invaluable for anyone looking to grow their digital footprint.

We also dive into the nuances of organic traffic.

It’s not just about attracting visitors.

It’s about attracting the right visitors.

Visitors who engage, who return.

Who eventually convert.

Grant shares strategies to achieve this.

These are strategies that have proven successful time and again.

And consistency?

It’s vital.

Regular, quality content builds trust.

Trust builds relationships.

And relationships drive growth.

In the podcast, we explore how to maintain this consistency.

How to keep delivering content that hits the mark.

Grant’s insights are a treasure trove for anyone in the digital space.

Whether you’re running an agency or looking to grow your personal brand.

These strategies are universal.

They’re about understanding the digital landscape.

And mastering the art of organic growth.

So, are you ready to take your digital strategy to the next level?

To harness the power of organic traffic and content marketing?

Join us on the UNmiss podcast.

We explore the keys to digital success with Grant Simmons’ expertise and my insights.

It’s an episode packed with actionable advice and deep understanding.

Don’t miss out.

Tune in and embark on your journey to digital excellence.

Your path to digital success starts here.

Join us and unlock the secrets of organic growth in the digital world.

Let’s grow together.


  1. How often should I post content for the best engagement? 

Consistency is crucial. Try at least once a week, but the ideal frequency depends on how regularly you can produce high-quality content.

  1. What’s more important, SEO or quality content? 

They’re equally important. High-quality content is essential, but SEO ensures your content reaches your audience. It’s about balancing creating compelling content and optimizing it for search engines.

  1. Can social media drive organic traffic?

Yes, it certainly can! Social media platforms are excellent for increasing visibility and directing traffic to your site. They’re vital for a well-rounded digital strategy.

  1. How do I know if my content marketing is working?

Look at your analytics. Monitor engagement rates, website traffic, and conversion rates. These metrics will give you a clear picture of your content’s effectiveness.

  1. Is it worth investing in video content?

Absolutely. Video content is increasingly popular and can be a great way to boost engagement and keep your audience interested.

  1. How long does it take to see results from SEO?

SEO is a marathon, not a sprint. It often takes several months to start seeing significant changes, so patience and consistency are key.

  1. Do I need a big budget for effective content marketing?

Only sometimes. Creative and relevant content can often trump a big budget. The key is to understand your audience and provide them with real value.

  1. Should I focus on creating new content or updating old content?

Both strategies are essential. Creating new content keeps your feed fresh, but updating old content can make it more relevant and SEO-friendly.

  1. How can I make my content stand out in a crowded market?

Focus on finding your unique voice and offering something different. Authenticity and a distinct perspective can make your content more noticeable.

  1. Is it necessary to be on every social media platform?

Not at all. Focusing on the platforms where your target audience is most engaged is more effective. Quality engagement on a few platforms is better than spreading yourself too thin.

Learn more about Grant Simmons on the following resources: