SEO demands non-standard methods.
Because SEO is more complex than content and links.
PR is another channel that helps with SEO as well.
Especially, it’s crucial for YMYL (Your Money Your Life), building trust and authority.
Watch or listen to the entire episode with Matt Bertram to know more.
Learn more about Matt Bertram on the following resources:
Book (Amazon): https://www.amazon.com/Build-Your-Brand-Mania-Authoritative-ebook/dp/B07FC58VDR
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