Did you know that nearly every website (95.2%) has 3XX redirect issues and nearly three-quarters (72.3%) of websites 72.3% have slow pages?
The opportunity to improve technical search engine optimization is massive, as evidenced by the aforementioned figures.
Yet, this begs the question, why are so few websites technically sound and optimized for higher search engine rankings?
Standing out in a competitive entrepreneurial landscape requires more than just a great product; it demands a strong personal brand.
By leveraging SEO strategies, entrepreneurs can enhance their online visibility, build trust, and differentiate themselves from others.
This article explores how to use SEO for personal branding, helping entrepreneurs become the top choice in their industry.
UNmiss offers free SEO tools and courses to help businesses scale and improve their online presence.
Data-driven insights transcend raw numbers, enabling marketers to turn their wealth of customer information into actionable efforts to connect with consumers in a more meaningful way.
Rather than relying on making decisions based on instinct or gut feelings, marketers can use their data for more informed, evidence-based information.
Marketing leaders can more clearly show the impact their team is having on the organization as well.
I hated copywriting. In school, university, my first jobs.
Today I love copywriting. What’s happened? Let me share my story.
Marketing research leads you in the right direction. 99,7% of all online projects fail.
They use generic (non-working) methods. Do you want to succeed? Then read the whole article.
No law forces you to trademark or copyright your logo.
So, you don't need to worry about legal issues.
That's it. Can we stop here? No way.
It's not simple as it sounds because of your competitors.
Let’s dive in.
Personalization is a must-have for any website content.
Content personalization is a strategy to create content that considers individual users' characteristics or preferences.
Personalized content gets more engagement, traffic, and sales.
92% of marketers consider personalization very valuable, and 49% of companies add personalization to their top priorities to increase conversion rates.
You might search your keywords on Google. It's time-consuming.
Even worse, the getting data is inaccurate. Read the whole article to learn a fast way.
I cannot write like Neil Patel or Brian Dean because their styles are not mine. Do not get me wrong; I love and respect prominent influencers and the best experts, but people know their content and want something new and unique.
That is why creating your writing style is essential to satisfy the target audience and be yourself. Let me tell you more about this.
I film videos. Because my main goal is to become a leader in SEO.
The biggest challenge was to start for a shy boy like me. Let me share my story.
It takes time to get real followers. I am not talking about any fake: bots or inactive.
People subscribe because of getting value. I share my straightforward way of getting 26,761 subscribers with one simple article.
Google is suspicious of crypto websites because of YMYL (Your money, your life). Things changed in August 2018 when Google launched a new algorithm - E-A-T (Expertise, Authority, Trust).
These algorithms concern all niches, but the impact on health and finance is more serious.
My first online project was an online shop. After that, I created catalog pages with a variety of written texts for search engines at the bottom of these pages.
This strategy is now obsolete because Google recognizes the value of texts and UX.
Today, you need to pay attention to personalization as much as possible if your goal is to rank higher and sell more. Let’s dive into how you can make this happen.
SEO is related to customer experience now more than ever. Some content is good for getting traffic, some for sales, and some for improving trust.
The main goal of helpful pages is to increase the TRUST feeling and support customers if they need to know more. If you satisfy their intent, then you will also satisfy Google's ranking requirements.
So let's learn how to do it.
All webmasters should focus on improving UX with simplicity and personalization.
Learning from customers is essential to know how to guide their journey on your website, from first impression to conversion.
It's a big struggle for many webmasters to find the best length of their content because it depends on many factors. The most important factor to consider is the user's intent.
Google ranks the most valuable content in the top 10 that helps and supports users.
The average ranking length is only the number of data, but the best length depends on how much data users need – and nothing else.
E-E-A-T stands for "expertise, experience, authoritativeness, and trustworthiness," it comes from Google's Search Quality Rater Guidelines.
Google uses E-E-A-T as the main criterion for evaluating page quality during its experiments with human search quality raters.
The questions listed in this post should still be prioritized in an SEO strategy because they are great for user experience and building trust with the brand.
Texts are the foundation of web content. Google recognizes the entire text and unites it with other parameters: dwell time, time on site, bounce rate, and other UX signals.
Therefore, SEO traffic depends on high-quality and valuable texts.
Texts are the most crucial element for ranking position. If you need ranking, then cooperate with the best writers in order to attain the best long-term results.
At the beginning of my SEO journey, I didn't care about people because all online suggestions were to satisfy search engines.
This time is gone. Google changed the algorithms to learn users' intent and UX.
Today, I tell my clients to forget about search engines while writing copy and only think about writing for a human being.
Once the draft is ready, only then do you take the next step: optimizing for search engines without sacrificing UX.
Good website design amplifies and enhances content quality. Design not only refers to visual components, but also the site's visibility and usability.
In this post, we'll discuss the top elements that comprise a well-designed web page to help you improve your content quality, improve your content marketing efforts, and amplify your business' online presence.
Your call to action (CTA) elements are among the most powerful tools in your marketing arsenal. CTAs play a massive part in achieving your marketing goals, whether they be to increase conversions, subscriptions to your newsletter, or get more traffic to your site.
For today's marketer, creating irresistible call-to-actions is part art, part science, and all skill. Let’s explore how.
Working in the search engine optimization (SEO) industry comes with its own unique set of challenges. Updates, best practices, and guidance come fast and furious — what works well one year may cause your web page to drop in search rankings the next.
How can you filter through myriad myths to discern where to focus your SEO efforts and time?
No marketing effort is worthwhile if you can't prove its value. The best way to prove value is through tangible results. However, with search engine optimization (SEO), there is a plethora of metrics you can use to track and report those results.
Knowing what metrics deserve your attention is a good place to start and puts you on the path towards making meaningful change for your business.
In this post, we will explore the most important search engine algorithm updates you need to know and how each impacts your search engine ranking.
We'll give a background on how core algorithm updates work.
The #1 ranking SEO factor is content. Contrary to popular opinions about SEO, you can’t “beat” any algorithm by just scattering certain key words or rephrasing content from other popular sites.
Your main SEO goal is to help create better content than your competitors by providing your readers with valuable, interesting, and distinctive content.
So that’s going to be what we cover first: how to make eye-catching content that is also friendly to Google indexing.
In this post, we will uncover the outdated SEO strategies that might be dragging down your search rankings.
We'll also share where to redirect your efforts to drive more organic traffic to your website and create better user experiences.
Google changes its algorithms 500-600 times a year, but the content is always the #1 ranking factor.
You might have excellent scores with other search algorithms, strong brand recognition, and a website without technical errors. But you can't rank in the top 10 results without high-quality content. The most crucial elements in any content are simplicity, personalization, and satisfying users' intent.
Let’s get into the essential elements of simple, effective content.
Content is the #1 ranking factor and influences ranking positions the most.
Choosing the right strategy with traffic topics that competitors ignore helps save time and achieve high results.
Spend the time searching for them, and your content will rise above the rest.
Competitive analysis often requires an investment of time, money, and resources.
But fortunately, you don't need to invest in a competitive intelligence firm or hire a professional to gain the knowledge you need to get ahead.
You can do advanced analysis on your own by conducting some simple research with the steps we'll outline below.
SEOTools
