Content marketing costs less than paid marketing and brings more.
This marketing channel covers all stages of a sales funnel and increases the chances of sales in the bottom stages.
How to create engaging content that covers a buying journey?
Chandal Nolasco da Silva teaches you the best practices and replies to the following questions:
- How do I get content ideas?
- What is the content marketing cycle?
- What are the three components of content strategy?
- How can I make my content successful?
- What are examples of content marketing?
- What makes good online content?
- How do I create a content framework?
- What are common goals for content marketing campaigns?
- Why is it important to define your target audience?
Watch or listen to the entire episode to know a lot more.
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