Revolutionizing Customer Generation with Garrett Mehrguth (#722)

Anatolii Ulitovskyi, Garrett Mehrguth
Revolutionizing Customer Generation with Garrett Mehrguth (#722)
Duration: 43:14
Believe you can because you can!
Believe you can because you can!
Revolutionizing Customer Generation with Garrett Mehrguth (#722)

Customer generation.

It’s more than a buzzword.

It’s the lifeblood of business.

Here’s a story.

A small tech startup struggling to make a mark.

They shifted focus to customer generation.


A 300% growth in customer base within a year.

Impressive, isn’t it?

But let’s dive into the data.

According to HubSpot, 63% of marketers say generating traffic and leads is their top challenge.

It’s a common hurdle.

And Garrett Mehrguth knows how to clear it.

He’s our guide in this complex world.

Why is customer generation crucial?

In today’s market, it’s not just about finding customers.

It’s about creating them.

Educating. Engaging.


A survey by Salesforce reveals that 87% of shoppers begin product searches online.

Your first impression is digital.

Garrett unpacks this digital journey.

He brings a fresh perspective.

Not just theory.

Fundamental, actionable strategies.

Strategies that work in a world where digital is king.

Did you know?

Content marketing generates over three times as many leads as outbound marketing and costs 62% less.

That’s the power of intelligent customer generation.

Garrett shares how to harness this power.

From content to SEO.

Social media to email marketing.

Each channel is a piece of the puzzle.

And Garrett helps put these pieces together.

Simple to understand.

Effective to implement.

Whether you’re a startup or an established enterprise.

This episode is packed with insights.

Insights for everyone who wants to grow their customer base.

Join us on the UNmiss podcast.

With host Anatolii Ulitovskyi and the insightful Garrett Mehrguth.

We’re exploring the art and science of customer generation.

The strategies shared here are game-changers.

Learn how to attract, engage, and convert.

Transform your approach to customer generation.

Tune in and step into the future of business growth.

Your journey to mastering customer generation begins here.

See you in the episode!


  1. What is customer generation?

Customer generation is about creating and nurturing potential customers for your business. It’s not just finding people; it’s about engaging them, educating them about your product or service, and guiding them toward a purchase.

  1. How is customer generation different from lead generation?

Lead generation is about getting contact details, but customer generation goes further. It involves building relationships and trust, so leads know about your product and are ready to buy it.

  1. What’s the most effective strategy for customer generation?

There’s no one-size-fits-all answer, but a combination of content marketing, SEO, social media, and email marketing is generally very effective. It’s all about reaching your audience where they are and providing value.

  1. How important is content marketing in customer generation?

Extremely important! Good content attracts potential customers, helps them understand your product, and builds trust. It’s like laying down a path that leads straight to your door.

  1. Can social media help in generating customers?

Absolutely! Social media is a powerful tool for engaging with your audience, increasing brand awareness, and driving sales. It’s like a digital handshake, introducing your business to potential customers.

  1. What role does SEO play in customer generation?

SEO helps your business get found online by the right people. It’s about ensuring that your website pops up when someone searches for a product or service you offer. It’s like putting up a signpost that directs traffic to your shop.

  1. Is email marketing still effective for customer generation?

Yes, it is! Email marketing lets you directly reach people who’ve already shown interest in your product. It’s like sending a personalized invitation to engage with your brand.

  1. How do I measure the success of my customer generation efforts?

Look at metrics like conversion rates, the number of qualified leads, and ROI from your campaigns. It’s like checking the health of your strategy and seeing what’s working and what isn’t.

  1. How can small businesses approach customer generation?

Focus on building relationships with your audience through personalized content and interactions. Social media and email marketing are cost-effective and can have a significant impact.

  1. Do you have any tips for companies just starting with customer generation?

Start by clearly understanding your target audience. Then, create content that addresses their needs and interests. Be consistent in your efforts and always look to provide value, not just sell your product.

Learn from this course more –

Learn more about Garrett Mehrguth on the following resources: