289. Building Marketing Engines for B2B with Katya Bovykina

Building effective marketing campaigns demand experience and skills.

Most methods are obsolete, generic, and don’t consider a buying persona.

How to find the right approach?

Katya Bovykina shares a lot of valuable insights and replies to the following questions:

– How effective is direct mail marketing for B2B?

– What is the difference between B2B and B2C marketing?

– Why is content marketing important for B2B?

– How to build a B2B marketing strategy?

– How much do B2B companies spend on marketing?

– How to use social media for B2B marketing?

– What metrics to look at for marketing campaign B2B?

Watch or listen to the entire episode to know a lot more.

Let’s discuss more in our group – https://www.linkedin.com/groups/12416146/.

Wanna get more traffic? Submit your request on my website – https://unmiss.com/.

Learn more about Katya Bovykina on the following resources:
Linkedin: https://www.linkedin.com/in/katyabovykina
Twitter: https://twitter.com/katyabovykina